Estilos de vida, corpo e saúde : usos e apropriações pelas leitoras da revista Women´s Health Brasil
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Data
2015-07-10
Autores
Almeida, Ludmila dos Santos
Título da Revista
ISSN da Revista
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Editor
Universidade Federal do Espírito Santo
Resumo
This study is qualitative and aims to analyze how readers receive the information they
find with the women's magazine reading Women's Health Brazil, with regard to healthy
lifestyle, body and health. To analyze the reception of the contents of this magazine
were interviewed 6 readers and is used as a methodological strategy for interpreting
the content of these interviews thematic analysis (Bardin, 2006), as well as a
theoretical dialogue mainly based on the approaches of Zygmunt Bauman. The results
demonstrate that the quest for a healthy lifestyle, nutrition and physical activity appear
as the main care to achieve this goal. The reader is presented as an active subject and
participant in the self improvement process, still able to reframe the information
received adapting them to their needs. The magazine that process, presents itself as
a counselor, giving tips and information that may or may not be followed by its readers
Descrição
Palavras-chave
Women's magazine , Lifestyle , Body , Health , Reception study , Revista feminina , Estilo de vida , Corpo , Saúde , Estudo de recepção