Comunicação política e redes sociais : produção discursiva dos senadores no Facebook sobre o impeachment de Dilma Rousseff
Nenhuma Miniatura disponível
Data
2018-04-05
Autores
Silva, Milena Mangabeira da
Título da Revista
ISSN da Revista
Título de Volume
Editor
Universidade Federal do Espírito Santo
Resumo
The impeachment process of President Dilma Rousseff of the Workers' Party between
December 2015 and August 2016 was one of the main political and institutional crises in Brazil
in the post-re-democratization period. Digital social networks are constituted as political and
communicational territories and play a fundamental role in the process of political articulation
and citizen participation. We sought to understand how the Brazilian Senators appropriated the
instruments made available by Facebook, the most used social network in the country, to
become active characters in the narrative disputes in the Brazilian political scene, observing the
main strategies and discursive options adopted by these agents politicians. Based on a database
composed of 27,119 posts made between April 17 and August 31, 2016, during which the
process of impeachment proceeded in the Senate, extracted from 82 pages of senators of the
Republic, and a theoretical contribution that combines contributions from the discourse
analysis, content analysis and network analysis, in a process of triangulation of methods -
multimethod -, we identify discursive strategies that have in the dramatization their organizing
axis. The routing of the political plot aims to persuade the public by mobilizing the emotions to
create empathy and adhesion, an operation that finds in the place of speech the shortcut to
constitute argumentative legitimacy. With the use of multimedia forms of expression,
parliamentarians, in a single movement, configure and appropriate the context of political crisis
to dispute narratives consonant with their political vision, aiming to boost allies and disqualify
opponents. In a moment of political polarization, the strategy of emotion and disqualification
in the political discourse is common to the main political agents that have volume of presence
in social networks, provoking users' engagement.
Descrição
Palavras-chave
Discurso político